Most-read tech publications have lost over half their Google traffic since 2024

growtika.com
March 3, 2026
1 min read
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59/100
Summary
We tracked the organic search traffic of CNET, Wired, The Verge, TechRadar, and six others from early 2024 to today. Combined, they lost 65 million monthly visits.
Coverage & discussions
Hacker News · growtika.com
Community discussions
Community Sentiment
Positives
- Using Gemini for troubleshooting allowed for real-time guidance, showcasing AI's potential to enhance user experiences in technical tasks.
- The shift towards LLMs provides users with immediate access to information without the clutter of ads, improving the overall efficiency of information retrieval.
Concerns
- The reliance on LLMs trained on scraped content raises ethical concerns about the degradation of original knowledge creation and the future of quality journalism.
- As LLMs redirect traffic from original content creators to aggregators, the incentive for producing high-quality knowledge diminishes, threatening the integrity of future information.
