Story
Disappointed Optimists
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Disappointed Optimists Every time I give a talk on design, someone finds me afterward. They wait out the handshakes and the business cards, and then they ask a version of the same question. How do I make THEM do things the RIGHT WAY? (this happens with other disciplines too, but it ALWAYS happens when I talk to designers.) I never have a good answer. Sometimes I talk about persuasion, sometimes so...
Summary from cwodtke.com.
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Disappointed Optimists
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