OpenAI's ad business is projected to generate less than $1 billion in revenue this year, significantly below the company's forecast of $2.5 billion. By 2030, expected ad revenue from standalone chatbots is estimated to reach only $5.41 billion, far short of OpenAI's target of $100 billion.

ICE issued a Request for Information (RFI) to data and ad tech brokers to explore the extent of identifying information they collect. The agency aims to understand how this data could assist its operations beyond traditional methods.