Digital campaigning
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Meta censored the No Kings Instagram account during a nationwide campaign
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14 min read
Meta temporarily suspended the official Instagram account of the No Kings Coalition on 17 October while the group was coordinating nearly 3,000 US events and encouraging early voting ahead of 3 November midterm elections, according to the coalition and Paul Walsh. Organisers said they lost access at about 1:30 p.m. Eastern Time. The account became publicly visible again roughly 90 minutes later, but administrators could not post until 5:33 p.m., leaving the group unable to use the account for several hours. Meta communications vice president Andy Stone initially said high-frequency posting, sharing and commenting had triggered automated systems. The next day, Stone said Meta had detected a Claude-based tool reading Instagram profiles, posts and hashtags at approximately four times the normal rate in intense bursts, resembling bot traffic. He described the enforcement action as an error and said automated review restored the account, while later acknowledging that restoring administrative access took longer. Walsh argues that Meta has not supplied the request counts, time period, security thresholds, policy violation, identity of the tool operator, or system records needed to explain the suspension. He also contends that automated activity is not inherently malicious and calls for Meta to disclose its enforcement logs, account classifications and any human involvement in the restriction and restoration.