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We’re saying goodbye to Sora

twitter.com

March 24, 2026

1 min read

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76/100

Summary

Sora is shutting down, and the team expresses gratitude to users who created and shared content within the platform. Further updates will be provided regarding timelines for the app and API, as well as details on preserving user work.

Key Takeaways

Sora is shutting down and will no longer be available for users.
The Sora team expressed gratitude to users for their contributions and community building.
Future communications will include timelines for the app and API, as well as details on preserving user work.

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Community Sentiment

Negative

Positives

Sora provided a unique platform that sparked creativity and joy, allowing users to create nearly 200 videos in just two weeks, showcasing its potential for personal expression.

Concerns

The shutdown of Sora highlights significant concerns about the sustainability of AI video services, raising questions about OpenAI's ability to maintain viable products in a competitive market.
The vague messaging around what users created with Sora suggests a lack of clarity in its value proposition, potentially alienating users who seek meaningful engagement.
The app's functionality was limited, as users preferred to share AI-generated videos on other platforms, undermining OpenAI's revenue model and questioning the product's market fit.
The abrupt decision to shut down Sora indicates poor communication within OpenAI, suggesting that teams were unprepared for such a drastic change, which reflects negatively on their operational strategy.